Post by The Dark Knight on Aug 15, 2011 19:01:58 GMT
As National Presenting Partner for the London 2012 Olympic Torch Relay, Lloyds TSB is giving hundreds of people who have made a difference in their community the chance to carry the Olympic Flame in the London 2012 Olympic Torch Relay.
In support of the campaign, Lloyds TSB is taking the London 2012 Olympic Torch on a tour of more than 70 communities across the UK this summer thanks to a unique partnership between Lloyds TSB and The London Taxi Company.
The state of the art London Taxi has been specially modified to help promote the Lloyds TSB London 2012 Olympic Torch Tour which is now underway until September 2011.
The Tour is an interactive exhibition designed to build up momentum for the London 2012 Olympic Torch Relay for local communities across the UK. Visitors can have their photo taken with the prototype London 2012 Olympic Torch, learn about the history of the Relay, and find out how to nominate someone who’s made a difference in their local community to carry the Olympic Flame as part of the London 2012 Olympic Torch Relay next year.
As part of Lloyds Banking Group, leading point of sale motor finance firm Black Horse helped engineer the partnership, resulting in the specially branded taxi..
The TX4 Elegance taxi has been modified to turn it into a video booth to allow visitors to film their Torchbearer nomination.
Black Horse Franchise Manager Robert Doyle commented: “The Lloyds TSB London 2012 Olympic Torch Tour is a great opportunity for people across the UK to connect with the London 2012 Games, as it visits almost every community across the UK.
“This has come about through the great working relationship we have with London Taxis, who have provided us with a top class means of transport. The specially tailored cab is much more than taxi – it’s a mobile interactive hub, which we hope will inspire people across the country to get involved in the London 2012 Olympic Torch Relay.”
Source: The London Taxi Company
In support of the campaign, Lloyds TSB is taking the London 2012 Olympic Torch on a tour of more than 70 communities across the UK this summer thanks to a unique partnership between Lloyds TSB and The London Taxi Company.
The state of the art London Taxi has been specially modified to help promote the Lloyds TSB London 2012 Olympic Torch Tour which is now underway until September 2011.
The Tour is an interactive exhibition designed to build up momentum for the London 2012 Olympic Torch Relay for local communities across the UK. Visitors can have their photo taken with the prototype London 2012 Olympic Torch, learn about the history of the Relay, and find out how to nominate someone who’s made a difference in their local community to carry the Olympic Flame as part of the London 2012 Olympic Torch Relay next year.
As part of Lloyds Banking Group, leading point of sale motor finance firm Black Horse helped engineer the partnership, resulting in the specially branded taxi..
The TX4 Elegance taxi has been modified to turn it into a video booth to allow visitors to film their Torchbearer nomination.
Black Horse Franchise Manager Robert Doyle commented: “The Lloyds TSB London 2012 Olympic Torch Tour is a great opportunity for people across the UK to connect with the London 2012 Games, as it visits almost every community across the UK.
“This has come about through the great working relationship we have with London Taxis, who have provided us with a top class means of transport. The specially tailored cab is much more than taxi – it’s a mobile interactive hub, which we hope will inspire people across the country to get involved in the London 2012 Olympic Torch Relay.”
Source: The London Taxi Company